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CASE STUDIES
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2026
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PREMIUM FLOORS
Business Website & SEO for a Brisbane Flooring Company
See how a Brisbane flooring business used a conversion-focused website and SEO strategy to increase qualified enquiries, improve local visibility, and turn website traffic into real sales.
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CLIENT
Premium Floors
Visit site
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TIMELINE
1 month
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SERVICES
Website Design
Local SEO
Conversion Optimisation
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OVERVIEW
Conversion-Focused Website & SEO for a Brisbane Flooring Business
A premium flooring company in Brisbane needed a website that reflected the quality of their work and generated consistent enquiries from homeowners, builders, and commercial clients.
We redesigned their website with a strong focus on conversions and paired it with an SEO strategy designed to rank locally and capture high-intent searches for flooring services in Brisbane.
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CHALLENGES
Struggling to Generate Quality Flooring Enquiries Online
The business had an established reputation offline, but their website wasn’t supporting growth.
Key challenges included:
Low visibility in Google for Brisbane flooring searches
Enquiries from unqualified or price-focused leads
Services not clearly explained or positioned
Website traffic that didn’t convert into calls or quote requests
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SOLUTIONS
A Website Built for Conversions + Local SEO
We delivered a clear, performance-focused strategy built around search intent and buyer behaviour.
What we implemented:
A conversion-focused website structure designed to guide visitors toward enquiries
Clear service pages targeting flooring-related keywords in Brisbane
SEO foundations to support local rankings and organic growth
Fast, mobile-optimised design to improve user experience and conversions
Strong calls to action and simplified quote enquiry forms
On-page SEO targeting commercial, high-intent flooring searches
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RESULTS
More Visibility. Better Leads. Real Results.
The new website and SEO strategy quickly changed how the business appeared in search results — and who was getting in touch.
6
Top 3 keyword rankings
+52%
Inbound Leads
+94%
Search Impressions
Our website finally reflects the quality of our work. We’re ranking locally, getting better enquiries, and spending less time chasing the wrong leads.
Premium Floors
Brisbane
